The Benefits of Being On Page One of Google.
Having an online presence is essential for any business, but simply having a website is no longer enough and ranking on the first page of Google can be the difference between thriving and literally being invisible.
Over 90% of the search traffic goes to page one results, so getting your website ranked on Google offers a huge number of benefits. We’ve listed six of the top reasons to be found on page 1.
1) Increased Visibility & Traffic.
We all know from our own experience of using Google, that it’s rare to scroll beyond page one, so quite simply if your website is not ranking on page one, you are missing out on valuable organic traffic.
We have a range of plans that can help to get your website found on page one, helping to generate more traffic, leads and enquiries.
2) Enhanced Credibility.
The majority of people trust the Google search results, and if your website is appearing on page one of Google, users can automatically assume that your business is reputable and trustworthy.
Top ranking websites receive significantly higher traffic than those towards the bottom of the page, and a higher ranking can help to boost your credibility and the reputation of your business.
3) Higher Click Through Rates
Statistics indicate that the top three search results on Google receive over 50% of the clicks.
Therefore, the higher that your website is ranked, the more likely you are to generate traffic.
By optimising your website for search engine optimisation, and targeting the right keywords, you increase the chances of securing the click.
4) A Great Competitive Advantage.
The chances are that your competitors are also investing in search engine optimisation and helping to secure their top rankings on Google.
If you are not doing the same, you are giving your competitors an edge, appearing on page one of Google helps to ensure that you remain competitive in your industry.
5) Cost-effective Marketing.
Once your site ranks well on Google, you continue to receive traffic without having to pay Google for individual clicks (like Google Ads).
Investing in SEO is a cost-effective strategy that helps to deliver you great results and it should be one of the best forms of marketing for your business, if it’s done well.
6) Better User Experience.
Google‘s algorithms now prioritise those websites that offer a better user experience.
This means that by focusing on best practices which include fast load times, mobile friendliness and high-quality content, you are not only improving your rankings but you are also providing a much more positive experience for your website visitors.
A well-optimised website can help to reduce bounce rates and encourages people to stay on your site longer, helping to generate you more leads and enquiries.
Ranking on page one of Google is not just a vanity metric. It is now essential for businesses that want to grow and attract customers, and increase their enquiries, sales or revenue.
From driving traffic and improving the credibility of your business to outpacing your competitors and boosting your sales, the benefits of a first page ranking are significant.
If you want to dominate the Google rankings, get in touch with our team today, and we will be happy to schedule a call with you. We’ll find out more about what you were seeking to achieve and to see if we are a good fit for each other.
For over a decade we have helped businesses generate more traffic, leads and enquiries, and currently help companies across the globe, to get found online.
We have also put together a handy guide to SEO and you can download our free SEO ebook by clicking here.
Packed with hints and tips and some easy to deploy tactics to help your website increase its visibility on Google.
Interested in Google Ads?
Click here to find out more about paid advertising on the search engines results pages.
Paid Ads (often called PPC), can be a great way to get found, the downside is you have to pay Google for every click.
Click here to find out more about Google Ads
Click here to schedule a call with our team.
