Five Shocking Website Tweaks That Could Triple Your Leads Overnight! (You won’t believe number three!)
Many business owners think that just having a smart-looking website is all they need, so they design and develop a website, put it live on the Internet and then sit back and wait for the leads to come in.
Meanwhile, back in the real world, that simply isn’t enough.
Just having a sleek website is no longer enough, and if you’re struggling to turn Website visitors into Leads or enquiries, it’s time to rethink your strategy.
But don’t worry, you probably don’t need a complete website overhaul, just a few simple changes can supercharge your lead generation almost overnight!
Here are five shocking website tweaks that could literally help to triple your leads or enquiries.
Number 1 – speed matters.
If your website is taking more than three seconds to load, you are haemorrhaging leads and losing opportunities hand over fist.
Research shows that 53% of mobile visitors will jump off a website and abandon their search if the website loads slowly.
We always recommend having a website that loads for a new user in around one second.
You could consider changing your hosting provider, removing unnecessary plug-ins or compressing images. All of these things can help your website or landing page load more quickly.
Number 2 – kill the clutter.
If your website visitors are bombarded with information, or your call to actions are hidden or confusing, they probably won’t take the action that you want them to.
Use bold, contrasting buttons with clear action-oriented text like get your free quote now or claim your discount today, etc.
Sometimes, less is more; keeping it simple with one clear call to action per page can work wonders.
Number 3 – It is unbelievable but true, social proof will help to convert like magic.
You may think that testimonials and reviews are ‘nice to have’, but they’re actually a conversion powerhouse.
Adding real customer reviews, real, genuine case studies, and trust badges to your website or landing page can help to boost conversion rates by over 300%.
Make sure that these are clearly visible above the fold on your website, You should use logos for the review sites that your customers have left reviews on, helping to improve customer trust is crucial, especially for new users and new potential customers.
Number 4 – would be to consider introducing and implementing some form of live chat or chatbot functionality.
Live chat can help to engage with users and answer their questions, send them in the right direction and capture their contact details.
Here at Altitude Internet, we use a live chat functionality on our website with huge success, enabling us to engage with visitors before they bounce off, helping to capture their information and even schedule calls.
Finally, Number 5 – be mobile first.
Over 60% of web traffic now comes from mobile devices, so your site needs to look and function flawlessly on every screen size.
If your forms or navigation buttons don’t work well on mobile, you’re definitely losing out on leads.
Use a responsive design and test your site on multiple devices to ensure that it works well on iPhone, Samsung, Android, iPad, Desktop and laptops, etc.
Here at Altitude Internet, we help business owners to generate more traffic, leads and enquiries for clients globally. We can also help to build stunning landing pages with a proven track record of converting, using a tried and tested format which are almost guaranteed to improve your conversions.
If you’d like to find out more about websites and landing pages, just click here
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We also have several case studies which we have put together over the last decade, showing some of the amazing results for clients in many different business sectors. You can read some of the case studies just here
Our customers love us too! You can read some of our recent customer reviews just here
Schedule a call with one of our experts today to see how we can help your business to get found online
6 Great Reasons to choose Altitude Internet
- Established since 2014
- Teams are bases here in the UK and Ireland
- Full in-house team of digital marketing experts
- 1,000 Reviews online going back over a decade
- Google Partner agency
- Award-winning agency
